This field is used to set a standard retail markup percentage for every item the customer purchase.

The retail price of the item is calculated using the formula

Sell Price * Retail Markup / 100

 

The value derived by the retail markup % field will be overridden by the Current Retail Price or the Future Retail Price, which is defined for the item in the customer's special price file.

 

The value derived by the retail markup % field will also be overridden by the item Retail Price, which is defined on the Cost/Price tab of inventory file maintenance.  

 

The retail price of the item may optionally be shown on many of the entrée reports.

 

Some invoice types, such as OC and T, will display the retail price to the customer on the printed invoice.

 

For more information on retail pricing see the Cost/Price tab section of Inventory File maintenance chapter or the Special Price tab section of this chapter.